Internet and Business

Welcome to the Internet and Business Wiki

What we're about…

This is the wiki for "The Internet and Business" class at Purchase College, State University of New York. See the course outline and learning objectives and the approach we take. You can also check out how to enroll.

Course Modules

1. How to Analyze an Online Business
2. Retail Businesses
3. Cutting out the Middle Man - Disintermediation
4. The Internet affects Competition and Pricing
5. Internet Services Businesses - selling pans to gold miners
6. Online Marketplaces - Making Money from being the Middle Man (Person?)
7. Analyzing the Impact of the Internet on an Industry
8. Online Marketing
9. How the Internet has Changed how Businesses Work

Students also use internet tools to create web sites, blogs, wikis and internet surveys. Much of the assessment is based on student projects and hands-on homework assignments.

The idea is for students to collaborate on research on topics such as:

• Internet marketing
• Social networking, including Twitter
• Internet services such as Google
• The economics of the internet
• How the internet has affected different industries
  • The internet and the music business
  • The effect of the internet on newspapers and magazines
  • Internet advertising
  • The retail industry and online retailing
• The internet and traditional businesses
  • Supply chain
  • Collaboration
  • Outsourcing
• Internet jargon

• Parking Lot for new ideas!